The Driving Force in Logistics

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June2025

New brand, new logo, clear direction

With the relaunch of our brand and the introduction of our new logo, we are sending a strong message for the future.

The new Elflein logo is an evolution of our previous visual identity. The familiar arrow elements from the former logo have been combined to create a dynamic new design. It reflects who we are today: clear, powerful and forward-looking.

But our brand relaunch is more than just a new logo — it represents our strategic development and the direction we are taking as a company. Through four core pillars, we show what Elflein stands for:

1. DECARBONIZATION
The driving force for CO₂-optimized transport concepts.
Sustainability is part of our DNA. We develop transport solutions that save CO₂ emissions while remaining economically efficient and competitive.

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2. LOGISTICS POWER
The driving force for tailor-made logistics solutions.
Every industry has its own challenges. That is why we develop logistics solutions individually — precisely tailored to our customer´s requirements. With experience, flexibility and a deep understanding of processes.

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3. INNOVATION
The driving force for staying one decisive step ahead.
Technology is transforming logistics — and we are actively shaping this change. Through innovation, cutting-edge technologies and consistent development, we create real competitive advantages for our customers.

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4. PEOPLE
The driving force for tomorrow's transport and logistics solutions.
We believe in the strength of our teams. With know-how, commitment and strong execution capabilities, we drive our customers' logistics forward every day. Personally. Reliably. And always with one eye on the future.

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Our new brand is a promise.
To our customers, our partners and our employees. We are the driving force behind logistics solutions that work not only today but also tomorrow.

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